MBA in Business Analytics
Designed for career progressive management professionals, the one year fully accredited and internationally recognised Executive MBA in Business Analytics program will prepare for roles in Marketing, Research, Operations, IT, Supply Chain and Consultancy etc.
The program helps to build deep competency in the skills needed to implement and oversee data-driven business decisions.
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Our learners occupy top positions in companies across industries and some of the world’s best-known firms
98.2%
Completion Rate
91.2%
Course Pass Rate
95%
Submission Rate
88%
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Program Overview
Business analytics makes extensive use of statistical analysis, and the applications of business analytics span all functional areas.The Executive MBA in Business Analytics prepares leaders who create value from a structured and analytical approach to problem solving in management situations. Moreover, the Executive MBA in Business Analytics helps professionals overcome challenges faced in decision making while dealing with the analysis of raw data as well as processed information.
The one year online MBA in Business Analytics is a comprehensive program designed for the management professionals who are looking forward to international managerial or senior administration roles in global organizations. Post completion of the program, the learners will be awarded with a postgraduate diploma in Business Analytics from Cambridge International Qualifications, UK and an MBA in Business Analytics from Universidad Católica de Murcia, UCAM.
The students enrolling with MBA in Business Analytics will undertake the core modules on International Human Resources, Strategic Change Management, Strategic Management and Leadership and Operations Management and specialized modules on Introduction to Analytics for Business and Application of Analytics in Business in First Part while in the second part the students will take the module on Socio – Economic – Legal Environment and a thesis work.
Master of Business Administration
Part A consists of six modules, out of which four modules are core while two are specialized modules. Upon completion of Part A, learners will earn 120 UK Credits from Cambridge International Qualifications (CIQ), UK.
Part B of the program includes a mandatory module and a thesis work. By completing their entire qualification, learners will obtain 60 European Credit Transfer System (ECTS) from Universidad Católica de Murcia (UCAM), Spain.
Program Outline – Part B
Specialization Pathway
Essentials of Business Analytics
Module code: CIQGM899
Level of study: Level 7 Postgraduate
Guided learning hours: 200
Credits: 20
Status: SPECIALIZATION
This module provides learners with a comprehensive understanding of the basic concepts and principles related to business analytics and how data can be analysed to make best business decisions. This module will provide learners with the competencies and abilities in the field of data science to apply different numerical and quantitative methods, and data visualization techniques to business problems. The module will also create an awareness about the emerging technologies and developments in the field of business analytics.
Learning Outcomes
- Demonstrate an understanding of the basic concepts and principles of business analytics and its importance in organizations.
- Demonstrate an ability to produce appropriate graphical and numerical descriptive statistics for different types of data and use it for decision-making.
- Demonstrate an awareness of the benefits and pitfalls of analytics in different business domains such as marketing, supply chain, human resources, etc.
- Application of different numerical and quantitative methods and data visualization techniques to business problems.
Course Content
- Key terminologies
- Classification and collection of data
- Good and bad datasets
- Graphical and tabular presentation of data
- Measures of variations
- Statistical graphics and its uses
- Big data and its applications
- Data analysis and decision making
- Sampling and sampling techniques
- Statistical data analysis methods
- Data visualization techniques
- Regression and Statistics
- Multivariate analysis
Analytics for Business Decision Making
Module code: CIQGM910
Level of study: Level 7 Postgraduate
Guided learning hours: 200
Credits: 20
Status: SPECIALIZATION
This module focuses on equipping learners with skills to develop them as data-driven business leaders of the future. Learners will understand how different types of analytics can be applied in varied industry contexts to make effective business decisions. This module will equip learners with the analytical and commercial know-how to turn data into actionable solutions to real-world problems.
Learning Outcomes
- Understand and critically discuss the issues surrounding organizations to become more data driven
- Demonstrate an understanding of descriptive, prescriptive and predictive analytics and its use in business decision making.
- Critically examine the different statistical procedures and techniques that use current and/ or historical data to predict future business patterns.
- Understand the application of analytics for business decision making in marketing, supply chain and human resources
Content Covered
- Appreciate why managers need to understand basic statistical methods
- Descriptive Analytics
- Prescriptive Analytics
- Predictive Analytics
- Application of data science in different business contexts
- Frameworks for analytical capabilities
- Various categories of analytics
- Marketing strategies in analytics
- Supply chain in analytics
- Workforce in analytics
- Implementation of Business Analytics
Entry Requirements
Entry Requirements
Applicants must have attained the following qualifications:
Applicants must have attained the following qualifications:
Bachelor’s Degree from a recognized University
Documents Needed
- Duly filled application form
- Academic documents
- Resume
- A copy of your passport
- A photograph
Learning Outcomes
Live & interactive lectures by expert faculties
Recorded session for offline viewing
World-class curriculum by eminent faculty
Regular webinars by industry leaders
Assignments for module assessments
Easy-to-use LMS accessible anywhere
Online library to further enhance your knowledge
Dissertation on your area of research work
Universidad Católica de Murcia, UCAM, founded in 1996, is one of the fully-accredited fastest growing universities in the European region. Based out of Murcia, Spain, with learning centres in the UAE, Indonesia and Singapore, UCAM offers more than 163 courses, including business administration, health care, computer science, sports management and engineering.
The university has strategic partnership with more than 360 international universities, including Stanford University, National University of Singapore and National Technological University. UCAM is also a member of Erasmus Mundus and Universia.
The UCAM E-MBA program is ranked among the top 10 in the region and the university currently has over 21000 active learners.
UCAM accredits and awards MBA in General Management, MBA in Global Banking and Finance, MBA in Operations and Project Management, MBA in Agile Supply Chain Management, MBA in Accounting and Finance, MBA in Marketing Management, MBA in Global Healthcare Management, MBA in Global Sports Management, MBA in Health and Safety Leadership, MBA in Energy and Sustainability, MBA in Artificial Intelligence and Blockchain, MBA in Public Relations and Advertising, MBA in Business Analytics, MBA in International Business and Relations, and MBA in Human Resource Management.
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